(Beacon, NY, February 21, 2012) It is no secret that a business’s social media presence is the new instant resume. The bigger your reach and following, the more powerful your business. Look at the Kardashian twitter following: Kourtney 5,292,000 followers, Kim 13,278,098 followers Kloe 6,147,234 followers and Oprah’s facebook fans 6,746,496.  From pay-per-click Facebook ads, contests and providing engaging content on your page, businesses everywhere are using creative ways to grow their social media presence.

Here’s one more for the record.

Happy Bitch Wine is a hot new wine created by Keryl Pesce, author of “Happy Bitch – The girlfriend’s straight-up guide to losing the baggage and finding the fun fabulous you inside.” and Debbie Gioquindo, CSW, WLS, a wine blogger, and social media marketer known as The Hudson Valley Wine Goddess. Their target market is women and their message is all about enjoying life and choosing happiness.

In an effort to leverage their upcoming participation in the New York Wine Expo at the Jacob Javits Center March 2 – 4, the two wanted to do something different to gain more Facebook “Likes”.

Rather than another branded corkscrew to add to the kitchen junk drawer, the two will be giving out, get this – hot pink Happy Bitch branded thongs to each person who “Likes” their page on site at the expo.

To read the rest of the press release click here.

We are hitting the town again and this time we are going to the Big Apple!  We are very excited to be participating in the New York Wine Expo at the Jacob Javits Convention Center March 2 – 4.  Make sure you GET YOUR HAPPY ON and come visit us in booth 558.

Besides tasting Happy Bitch Wines Rose, you will have the opportunity to taste wines from approximately 150 producers throughout the world.  Finger Lakes Wine Country will be there with their and have a variety of wines and information on the region. This year Wines of Greece will have a nice presence. I am looking forward to tasting some of their wines. (Keryl does let me out of the booth to go mingle and taste)

Don’t forget about the wine education.  The wine seminars are an additional $30.  The seminars being offered are

• Wine 101: Taste Like a Pro with Wine Spectator
• Portugal – Discover a World of Difference (Friday only)
• The Rhone Valley: A River Runs Through It (Saturday only)

Come spend Friday evening or Saturday afternoon with us.  Use discount code GODDESS and receive $15 off your admission ticket.